Privacy Policy shel777
Protection of Your Information
shel777 is fully committed to protecting the personal information of every player. This policy explains in detail how we collect, store, use and safeguard your data in accordance with international data protection standards.
Our Commitment to Your Privacy
Six core principles that form the basis of how shel777 manages and protects the personal information of every player account.
Layered Data Encryption
Every piece of information you submit through the shel777 website is protected with 256-bit SSL encryption technology. Data is stored on secure servers with multiple layers of security so that no third party can access it without authorisation.
Full Account Control
You have complete authority over the personal information in your shel777 account. You may request to view, update or delete your data at any time through our support channels, which operate around the clock.
No Disclosure Without Consent
shel777 does not sell, rent or share your personal information with third parties for marketing purposes. Any sharing of data only takes place in situations specified in this policy and with your consent.
Full Transparency
We clearly state the purpose for collecting each type of data. This Privacy Policy is written in plain language, not vague legal terms, so that every Malaysian player can understand their rights with confidence.
Financial Information Security
Payment details such as Touch 'n Go eWallet, DuitNow, FPX accounts and crypto wallets are handled through encrypted payment channels. shel777 does not store card numbers or digital wallet credentials directly in our systems.
Regular Policy Updates
The shel777 Privacy Policy is reviewed regularly to ensure it remains in line with developments in data protection legislation and industry best practices. Any significant changes will be communicated to users via email or in-platform notifications.
1. Introduction and Scope of This Policy
This Privacy Policy is issued by shel777, an online gambling platform operating under international licensing. This policy applies to all users who visit the shel777 website, register an account, make deposits or withdrawals, communicate with our support team, and use any services provided through this platform.
By using shel777 services, you agree that your personal information is collected and processed in accordance with the terms set out in this policy. If you do not agree with any part of this policy, you are advised to stop using our platform and contact the support team to close your account.
2. Personal Information Collected
shel777 collects your personal information through various means when you interact with our platform. The types of information collected include the following:
- Identity information: full name, identity card number (MyKad) or passport number, date of birth, and gender for the purpose of account verification and compliance with legal requirements
- Contact information: email address, mobile phone number and residential address that you provide during registration or when updating your profile
- Financial information: records of deposit and withdrawal transactions, payment methods used (Touch 'n Go eWallet, DuitNow, FPX, USDT, BTC or ETH), and the history of financial activity in your account
- Platform usage information: game records, betting preferences, login session duration, pages visited, and interactions with features within the platform
- Technical information: IP address, device type, operating system, web browser type, and other technical data collected automatically through cookies and similar tracking technologies
- Communications: records of correspondence between you and our customer support team via live chat or email
We only collect information that is necessary for the purposes specified. Information that is not relevant to the operation of the platform is not requested from users.
3. Purposes for Using Personal Information
Personal information collected by shel777 is used for the following purposes:
- To verify your identity during account registration and to confirm that you meet the minimum age requirement of 21 years to use the platform
- To process and verify deposit and withdrawal transactions through supported payment methods
- To carry out Anti-Money Laundering (AML) and Know Your Customer (KYC) checks required under international licensing obligations
- To provide effective 24/7 customer support in Malay and English
- To send notifications about bonuses, promotions and relevant platform updates to your account
- To detect and prevent fraudulent activity, account abuse and other security threats
- To comply with legal and regulatory obligations imposed on the platform operating under international licensing
- To improve the user experience through aggregated and non-identifiable analysis of platform usage
4. Legal Basis for Data Processing
The processing of your personal information by shel777 is carried out on valid legal grounds, including:
- Performance of a contract: processing necessary to provide the services you have requested, including account registration, payment processing and provision of games
- Legal obligation: processing required to meet KYC and AML compliance requirements under the international licence held by shel777
- Legitimate interests: processing required to detect fraud, ensure platform security and prevent misuse of services
- Consent: for optional marketing communications and certain features, we request your explicit consent and you may withdraw that consent at any time
5. Sharing of Personal Information
shel777 does not sell or rent your personal information to any third party. However, in certain situations, we may share information with the following parties:
- Payment service providers: transaction information that must be shared with payment processors to enable deposits and withdrawals to be processed securely
- Regulatory authorities and law enforcement: when required by law or a valid court order
- Technical service providers: companies that provide technical infrastructure, cloud services and cybersecurity tools, subject to strict confidentiality agreements
- Game software providers: minimum technical information required to verify eligibility and process winnings in third-party games
All third parties that receive your information are required to comply with data security standards equal to or exceeding those practised by shel777.
6. Data Retention Period
shel777 retains your personal information for as long as it is needed to fulfil the purposes outlined in this policy, or in accordance with periods set by relevant legal obligations.
- Active account information is retained for as long as your account remains active and is used to access shel777 services
- After account closure, financial transaction records and identity verification documents are retained for the period required by licensing and compliance obligations
- Technical logs and usage data are kept for a shorter period and are automatically deleted when no longer needed for security and system improvement purposes
- After the required retention period expires, data is securely deleted or anonymised so that it can no longer be linked back to your identity
7. Use of Cookies and Tracking Technologies
shel777 uses cookies and similar tracking technologies to improve the user experience on our platform. Cookies are small data files stored on your device when you visit our website.
- Essential cookies: required for basic website functions such as maintaining your login session and remembering your language preference
- Performance cookies: collect anonymous information about how users interact with the platform to help us improve our services
- Functional cookies: allow the platform to remember your preferences such as display format and account settings to provide a more personalised experience
You can control the use of cookies through your web browser settings. Please note that disabling essential cookies may affect certain functions within the shel777 platform.
8. Data Security Measures
shel777 implements various technical and organisational measures to protect your personal information from unauthorised access, loss, misuse or disclosure.
- 256-bit SSL encryption for all communications between your browser and shel777 servers
- Two-factor authentication available for all player accounts as an additional layer of security
- Around-the-clock security system monitoring by our cybersecurity team
- Strict access controls ensuring that only authorised staff can access users' personal data
- Regular security audits by independent parties to ensure our infrastructure meets the latest security standards
- A comprehensive incident response plan to address any security breaches promptly
9. Cross-Border Data Transfers
As shel777 operates under international licensing, your personal information may be processed or stored on servers located outside Malaysia. In all such cases, we ensure that protection equivalent to this policy is upheld through legally binding data transfer agreements with the relevant service providers.
We do not transfer your data to countries or territories that lack an adequate data protection framework without appropriate additional safeguards.
Your Rights as a shel777 User
You have the following rights regarding personal information stored on the shel777 platform. Contact our support team to exercise any of these rights.
Right of Access
You have the right to request a copy of the personal information we hold about you at any time.
Right of Rectification
If your information is inaccurate or outdated, you have the right to request prompt correction.
Right of Erasure
You may request deletion of your data in certain situations, subject to our legal retention obligations.
Right to Object
You have the right to object to the processing of your data for direct marketing purposes at any time.
Right to Restriction
You may request restriction of your data processing under certain circumstances provided for by law.
Right to Portability
In machine-readable format, you may request an export of your personal information for transfer.
Withdraw Consent
Consent you have given for marketing communications may be withdrawn at any time without penalty.
Right to Complain
If you are dissatisfied, you have the right to lodge a complaint with the relevant data protection authority.
How to Exercise Your Rights
To exercise any of the rights listed above, or if you have any questions regarding shel777's Privacy Policy, please contact our support team. We will process your request within a reasonable time and provide a clear response.
The shel777 support team is available 24 hours a day, 7 days a week via live chat and email in Malay and English to assist you with any privacy-related enquiries.
10. Changes to This Privacy Policy
shel777 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our practices, new legal requirements, or improvements to platform operations. Any changes will take effect immediately upon publication on this website.
When we make significant changes to this policy, we will give you appropriate notice via the email registered to your account or through in-platform notifications. We encourage you to review this policy periodically to ensure you remain informed about how we protect your information.
11. Links to Other Documents
This Privacy Policy should be read together with the other documents governing the use of the shel777 platform, including our Terms and Conditions and Responsible Gambling policy. These documents together form the complete agreement between you and shel777 regarding the use of the platform.
If there is any conflict between this Privacy Policy and other documents, this Privacy Policy shall take precedence for matters relating to the processing and protection of personal data.
Join shel777 with Full Confidence
Your data privacy and security are our top priority. Start your gaming experience on a platform committed to protecting your personal information to the highest standard.